AkzoNobel launches Awlgrip yacht coatings brand in Brazil

AkzoNobel launches Awlgrip yacht coatings brand in Brazil

6:03 AM, 20th April 2018
AkzoNobel launches Awlgrip yacht coatings brand in Brazil
Awlgrip high performance yacht coatings.

AMSTERDAM, NETHERLANDS: AkzoNobel NV said that it is launching its Awlgrip high-performance yacht coatings brand in Brazil. Local production and distribution are due to start in July.

With 8,500 kilometres of navigable coastline and favourable conditions year-round, Brazil’s yacht market is growing steadily. The introduction of Awlgrip will give customers easy access to the brand’s respected portfolio of premium paints, primers and clearcoats.

The launch of the Awlgrip brand in Brazil coincides with the Volvo Ocean Race stopover in Itajai, on the country’s east coast. All seven boats in the competition – including the team AkzoNobel race yacht – are coated with the company’s Awlgrip and International products.

Renowned for its durability and consistency, the brand’s portfolio in Brazil will consist of the Awlgrip 545 epoxy primer, Awlcraft SE Basecoat and Awlcraft 2000 Clearcoat. The products – which require professional application – meet the most demanding environmental restrictions, without compromising on performance

“We’re excited to bring yacht owners in Brazil a full range of quality products, design options, colours and effects. As a global leader in supplying protection and finishing for sports and leisure boats, we can offer a complete and unrivalled coatings system, from surface preparation to topcoat,” said Hans Slegtenhorst, segment manager.

“Every customer is unique and every boat has a personality. Our premium Awlgrip portfolio guarantees that painters will have access to world-class products that offer the best solutions for customers, contributing to their productivity and profitability,” added Slegtenhorst.

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