Covestro opens flagship store Alibaba platform

Covestro opens flagship store on Alibaba platform

10:22 AM, 23rd April 2018
Covestro opens flagship store on Alibaba platform
Launching the Covestro flagship store on Alibaba's B2B online platform: A team of Alibaba and Covestro presses the release button.

LEVERKUSEN, GERMANY: Covestro AG said that it has opened a flagship store on, an online platform of Alibaba. Making the world’s chemicals easily accessible to business customers. The platform is the biggest online business-to-business marketplace in China.

The Chinese economy shows tremendous progress also in innovation and digitalization over the recent years to which Covestro is contributing. Under the link, the high-tech material polycarbonate as well as pre-products for polyurethane foams, coatings and adhesives will become available.

The main goal is to offer customers a reliable, official channel with a simple and efficient purchasing experience. With a maximum quantity order, the flagship store is more tailored to the needs of small and medium-sized customers. Therefore, transactions will be of relatively small volume. This will allow Covestro to listen, learn and continuously improve its offering.

“Digitalization rapidly changes customer needs and preferences and offers new business opportunities, especially in the fast-growing Chinese economy. For us, China plays a more and more important role not only in terms of market size but also with regard to innovation in relevant markets and technologies. With the launch of an online store on Alibaba we follow our strategy by innovating our business models in close cooperation with our customers,” said Dr Markus Steilemann, chief commercial officer and future CEO of Covestro.

“We want to make the customer experience more convenient and efficient. Particularly in a market like China, which is at the forefront of digitalization, we need to be where the customers are and will be. is that place,” added Xiaobin Zhong, head of commercial operations for the coatings, adhesives and specialities business of Covestro in the Asia Pacific region.

© Worldofchemicals News 



Your Comments (Up to 2000 characters)
Please respect our community and the integrity of its participants. WOC reserves the right to moderate and approve your comment.

Related News

Air Liquide doubles biomethane production capacity

PARIS, FRANCE: Air Liquide said that it has commissioned three new biomethane production units in US, France, and UK since the beginning of 2018. ...

Read more
2 Chinese die on ship due to gas leakage near Gujarat port

JAMNAGAR, INDIA: Two Chinese nationals died while another one was seriously taken ill apparently due to leakage of gas on board a cargo ...

Read more
Clariant to expand local capabilities in support of China’s growth

SHANGHAI, CHINA: Clariant has emphasized its investment in innovation for plastics and growing together with China’s industries to help them dev ...

Read more
Versum opens new semiconductors R&D lab in US

TEMPE, US: Versum Materials Inc (VSM), a leading materials supplier to the semiconductor industry has opened a new research and development (R&D) ...

Read more
Praxair to supply industrial gases to Samsung Electro-Mechanics

DANBURY, US: Praxair Inc (PX) has signed a long-term agreement to supply industrial gases to Samsung Electro-Mechanics (SEM), one of the world’s ...

Read more
Wood, Cisco and Roue opens new oil and gas centre in Mexico

ABERDEEN, UK: Wood Group, Cisco and Roue Consultores have opened a new, first of its kind, oil and gas advanced technology centre (ATC) located in Woo ...

Read more uses cookies to ensure that we give you the best experience on our website. By using this site, you agree to our Privacy Policy and our Terms of Use. X