Givaudan opens new laboratory, office facilities in Pakistan

Givaudan opens new laboratory, office facilities in Pakistan

10:46 AM, 12th May 2016
Givaudan executives at the opening ceremony of the facilities in Pakistan.
Givaudan executives at the opening ceremony of the facilities in Pakistan.

VERNIER, SWITZERLAND: Givaudan SA said it has become the first global flavours company to open laboratory and office facilities in Pakistan. For the first time customers in the country will be able to access Givaudan’s industry-leading capabilities locally.

Located in Karachi, the 800 sq mts new facility will strengthen Givaudan’s capabilities in beverages, snacks and sweet goods in the region offering flavour application services for all sectors with a strong focus on sweet goods and beverages.

“This investment reflects Pakistan’s importance to Givaudan and our commitment to further expand our existing market-leading position. With a population of 200 million and strong growth potential, Pakistan fits with our overall 2020 strategy of investment in high growth markets,” said Gilles Andrier, Givaudan’s chief executive officer, commenting on the opening.

Customers will benefit from a faster response to their requirements as well as access to fully Halal-compliant international flavour profiles and access to Givaudan’s capabilities and training for local technologists and manufacturers.

“Givaudan is proud to be the first global flavours company to open in Pakistan. This demonstrates our ongoing commitment to our regional and local customers to meet the growing needs for innovative products and great taste experiences,” said Faizan Kalim, commercial director, Pakistan, Givaudan Flavours.

The facilites in Pakistan are the latest demonstration of Givaudan’s 2020 strategy to invest in high growth markets and follows recent office openings in Guatemala, Ivory Coast and Algeria.

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