Perstorp forms distribution partnership with Alcouro in Brazil

Perstorp forms distribution partnership with Alcouro in Brazil

6:51 AM, 5th September 2012
Perstorp forms distribution partnership with Alcouro in Brazil

PERSTORP, SWEDEN: Following the overall review of Perstorp’s use of sales channels and stronger focus on South American activities, the company announced a new distribution agreement between Perstorp AB and Alcouro Comercial de Couros Ltda.

As of this year, Alcouro is responsible for distributing Perstorp’s products for the tanning market in Parana, Mato Grosso, Mato Grosso do Sul, Goias and Minas Gerais. The collaboration with Alcouro will strengthen Perstorp’s own sales force in serving this part of the Brazilian leather industry. “Alcouro is a dedicated distributor with considerable expertise in this important segment for Perstorp. Its history, product portfolio and application knowledge support our choice of Alcouro as Perstorp’s partner in this geographical area,” said Per Westberg, Sales Director, Perstorp.

“For South America and especially Brazil, the tanning market is significantly important. To have a dedicated player supporting Perstorp to offer customers our products across the regions is vital and we are happy that Alcouro is willing to partner with us,” said Claudio Gaino, Director, Latin America, Perstorp.

© WOC News



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