PPG’s Olympic unveils 2018 colour ofyear: Black Magic

PPG’s Olympic unveils 2018 colour of the year: Black Magic

11:32 AM, 17th June 2017
PPG’s Olympic unveils 2018 colour of the year: Black Magic
Used on a home’s exterior window trim, Black Magic can create a picture-frame effect to showcase your home.

RANBERRY TOWNSHIP, US: The Olympic brand by PPG Industries has introduced Black Magic (OL116), as 2018 colour of the year.

The Olympic brand is a line of PPG Architectural Coatings, a business of PPG Industries. The Olympic paint brand’s 2018 colour of the year was chosen by global PPG colour experts, who analyse societal trends, current events, runway styles and more to determine the hottest colours for the upcoming year.

An often-misunderstood neutral, Black Magic offers the perfect juxtaposition against trending greys, such as Olympic paint colours flagstone and fog; soft, blush pinks such as Flamingo Peach; or warm whites such as China White.

The colour’s substantial nature brings an airy and soft space down to earth, and it highlights a perfect mix of masculine and feminine. Used on a home’s exterior window trim, Black Magic can create a picture-frame effect to showcase your home.

The deep hue also flawlessly complements wooden and distressed-wood home elements. Consumers can seamlessly pair Black Magic with wooden structures such as decks, patios or pergolas, using Black Oak semi-transparent and Wenge semi-solid colours of Olympic stain. To extend the indoor living space to the outdoors, use Olympic stain in semi-transparent Cinder colour, a dark and weathered grey, or in solid-color Ebony, a black-blue stain.

“In past years, consumers have gravitated toward open, airy spaces that are thought to leave room for exposure. However, in the current day, consumers often feel uneasy, restless or like their privacy is being invaded, so they crave deep, comforting colours that offer a welcomed escape from the chaos of daily life. Olympic paint’s Black Magic perfectly satisfies consumers’ desire for privacy,” said Dee Schlotter, PPG senior colour marketing manager, Olympic paint.

“According to a common design rule, every space should incorporate black in some way. Black Magic can easily make a statement in any home on a front door, window trim, kitchen cabinets, exposed shelving or even sliding barn doors. It works especially beautifully in a dining room with a bold light fixture,” added Schlotter.

© Worldofchemicals News



Your Comments (Up to 2000 characters)
Please respect our community and the integrity of its participants. WOC reserves the right to moderate and approve your comment.

Related News

Wacker opens new silicone R&D centre in US

MUNICH, GERMANY/ ANN ARBOR, US: Wacker Chemie AG has officially opened its silicones R&D centre located in Ann Arbor, US. The new silicones R&am ...

Read more
Honeywell to acquire industrial cyber security software provider, Nextnine

MORRIS PLAINS, US: Honeywell (HON) said that it has signed a definitive agreement to purchase Nextnine, a privately held provider of security manageme ...

Read more
Biesterfeld Spezialchemie expands plant extracts portfolio

HAMBURG, GERMANY: Biesterfeld Spezialchemie GmbH has assumed distribution rights for the Bio-gen Extracts portfolio in Europe, thereby expanding its p ...

Read more
CB&I bags multi-tech contract in Kazakhstan

THE WOODLANDS, US: Chicago Bridge & Iron Company NV (CBI) said that it has been awarded a contract by TOO Hill Resources (HILL), for the license a ...

Read more
ACI elects three new executives to its board

WASHINGTON, US: The American Cleaning Institute (ACI), the trade association for the cleaning product supply chain, welcomed three new executives to i ...

Read more
Reliance becomes world’s second largest producer of paraxylene

MUMBAI, INDIA: Reliance Industries Limited (RIL) announced the successful and flawless commissioning of the last crystallisation train (Train 3) of th ...

Read more
www.worldofchemicals.com uses cookies to ensure that we give you the best experience on our website. By using this site, you agree to our Privacy Policy and our Terms of Use. X